CREATIVE DIRECTION
PROFESSIONALLY CREATING YOUR VISION
We specialise in directing the creation of your vision. Firstly we underpin exactly what that vision in, ensure is fits within a successful commercial strategy to achieve your business and individual goals, and then we plan out how we will achieve that for you. Bringing to life what you have in your head, managing it from conception to delivery, and beyond if required. We have the experience to ask the right questions to discover what we should create, whilst single handedly delivering that for you, or, bringing together a professional team with creative flair to build it together, project depending.
ENSURING YOU CAPTURE CAPTIVATING & CONSUMER FOCUSSED CONTENT
Having a solid understanding of consumer behaviour, as well as digital marketing strategy and organic search channels all bundle in to one knowledge base is pivotal to achieving a targeted goals and stable growth. Knowing what sort of content to capture in order to leverage growth has been a 9 year journey for us but we now have a solid foundation of knowledge to ensure your investment in photography/video/print/e-commerce and copy writing will have a good return for your investment, whilst also build a positive reputation and brand salience.
FIXED COSTS AND ACCESS TO HAND PICKED PROFESSIONALS FOR YOUR TEAM
Creating a community of people who are the best at that they do and spending the time to network and build a circle of demonstrably talented individuals is something we have focussed a lot of time on at The Honest Image Company, this means we can deliver all manner of projects with the support of likeminded creatives if we need to seek additional expertise. This includes designers, researchers, printers, illustrators, animators, UX experts and much more. Communication, costs and goals are always made completely transparent so you as the client know who is tasked with what, what the expenses are and how everyone is working hard for you
GETTING THE BEST FROM YOUR PHOTOGRAPHER
Although many photographers are also very capable stylists and cooks, the true essence of what you are paying for is their talent at photography; capturing art for you to use to build your brand successfully, beautifully, with impact. Supporting photographers and taking away lots of the 'nitty gritty' tasks that are needed throughout a day increased their capacity to focus on delivering what they do best. Preparing a detailed brief, story board and list of content required and for what purpose and in which orientation is a skill we have mastered at The Honest Image Company.
GETTING THE BEST FROM YOU, YOUR CHEF, STAFF, INFLUENCER OR MODEL
We offer support for chefs as well as doing all the cooking ourselves. Entering a photography studio or working in a new location can be a little unsettling for an individual new to that sort of situation. Facilitating a productive day is a skill we have honed at The Honest Image Company, and our knowledge and experience ensures we get the best out of any individuals we are working with whilst making sure the whole team has an enjoyable time, boosting confidence and making sure they retain enthusiasm to work with your brand for any future projects should you so wish. It's not just about food, we support and creative direct across many industries, whether fashion, lifestyle, interiors, manufacturing and more.
QUALITY AND QUANTITY GUARANTEED
Having years of experience coordinating the creation of content and entire projects including everything from website launches to book writing is critical to ensuring you ascertain the right type of content, in the right style, and for the right price, to position your brand or project successfully in the marketplace. The longer you work at this the better you train your eye - if you don't have the desire to undertake your own creative direction, or don't have the budget to employ a full time marketer or creative/brand director, using a freelance company such as us at The Honest Image Company means you can have high end quality and a good quantity of content every time - never wasting your investment.